OBJECTIVE
The objective of this project was to create a stand out craft beer bottle design
and then continue that design style to its promotional elements.
PROCESS
The inception of my craft beer bottle design project began with the graphic
novel “The Watchmen” prominently placed on my table. The novel’s distinctive
visual style caught my attention, prompting the idea to integrate the classic
comic aesthetic into an engaging and unique bottle design. Subsequently, I
selected characters from the graphic novel, aligning each with suitable flavors.
I then created detailed illustrations for each flavor, incorporating them into
label designs. Following the illustration process, the bottles were professionally
photographed for the subsequent creation of a promotional poster. The poster
strategically utilized elements from the bottles to enhance visual appeal,
ensuring that the unique style and essence of the craft beer bottles captivated
attention.

MEDIUM/TOOLS USED
Photoshop, Illustrator, InDesign, Photography
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