OBJECTIVE
To create a coffee bag with the design complementing the flavor while still
having the brand connection of zen while alos creating the logo.
To create a coffee bag with the design complementing the flavor while still
having the brand connection of zen while alos creating the logo.
PROCESS
I associated zen with peace, calmness, and nature, making the orchid a fitting
symbol for the brand. The orchid, with its recognizable and serene qualities,
became the central symbol. Expanding from just the flower, I illustrated the
entire orchid plant with a textured style, capturing the earthy and dark essence
of the Dark Roast flavor. This approach maintains the overarching theme of
“zen” for the brand.
MEDIUM/TOOLS USED
Photoshop, Dimension
I associated zen with peace, calmness, and nature, making the orchid a fitting
symbol for the brand. The orchid, with its recognizable and serene qualities,
became the central symbol. Expanding from just the flower, I illustrated the
entire orchid plant with a textured style, capturing the earthy and dark essence
of the Dark Roast flavor. This approach maintains the overarching theme of
“zen” for the brand.
MEDIUM/TOOLS USED
Photoshop, Dimension